Forget red states and blue states. The United States is way more colorful (and adventurous!) when it comes to paint colors than electoral maps. A new infographic from BEHR reveals which hue each state buys the most compared to it neighbors, and the results are a bona fide rainbow.
Take a look:
Oklahoma loves an orange that’s a deadringer for Oklahoma State University’s logo. Arizona can’t get enough of a shade reminiscent of the Grand Canyon named Smoke Bush Rose, while Florida digs the tropical pink King Salmon.
But the biggest standout has to be the Lone Star State. Texas is apparently obsessed with an intense green shade called Park Picnic that has nothing to do with its mascots or flag colors. It’s not even the same green as Pantone’s color of the year. What gives, Texans?
Of course, the true top sellers from coast to coast fall in the neutral category, but BEHR discovered these more-saturated trends by crunching their 2016 sales data. The results represent each state’s most unique preferences. For example, both Washington and Oregon are all about bringing nature indoors based off the moody favorites Naturalismand Conifer Green.
In the nation’s capital, another outdoor phenomenon sparks inspiration. “Washington D.C.’s hue, Wild Berry, evokes the same sense of excitement as the District’s annual cherry blossom bloom,” says Erika Woelfel, color expert at BEHR. “This deep, vibrant pink is an optimistic choice for walls — symbolizing positivity and passion and infusing energy into a home.” Hey, lawmakers could probably use upbeat vibes right now.
As for the population hubs New York and California, safer hues reign supreme. “It’s no surprise that New York favors BEHR’s renter-friendly Linen White,” Woelfel explains. “This neutral hue creates a blank canvas for colorful accents, while adding a touch of warmth to a small space.” The Golden State goes for a slightly-more beige version called Swiss Coffee.